Pride in a spotless life

CleanMate's kitchen, bathroom and floor cleaners are ideal for today's house-proud generation whose homes are designed and maintained to invite an external gaze. In response to the increasing awareness about sanitary hygiene, CleanMate has also launched India's first branded Indian-style toilet cleaner.

Waging war against germs and dirt

The brand stands for the Indian tradition where cleanliness has always held a meaning deeper beyond mere hygiene — one where the quality of physical cleanliness links to a deeper morality. The brand pushes a conscience-led, committed attitude to cleanliness and is committed to thoughtful action around cleanliness.

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