VOOM

Voom is India’s only fashion-first fabric care and laundry brand. Voom has been co-developed in a first-of-its-kind partnership between scientists and fashion experts (behind leading brands such as fbb, Lee Cooper, Buffalo and Cover Story to name a few) who together brought to the brand a deep understanding of the nuances of fashion and fabric care.  

With fabric-care at its core, Voom has been developed and refined in both chemical labs and fashion studios to ensure that the clothes you love, get the love they deserve. As a detergent 2.0, Voom goes way beyond meeting the base requirements of a laundry product - of removing stains and whitening. Voom understands the importance of maintaining the shape, shine and color of the fabric just as it was, when it was bought from the store shelves.

Voom has a Pro Colour Formula with long lasting fragrance to ensure what you wear always looks new and bright, Shape Defense Technology to ensure that your fashion and fit are impeccable and Shine Protection, so that your outfits always sparkle.

Voom is currently available in Liquid detergents for Top Load and Front Load machines.

Product Range

Liquid Matic